Meet the Team
Decades of combined experience in enterprise technology, cybersecurity, and strategic IT consulting—now focused on bringing clarity to your decisions.
Greg Datz
Founder & Senior Advisor
Greg Datz is the Founder of a multi-million dollar Managed IT and Cybersecurity Services firm that he successfully built and exited, and a former CTO of a cybersecurity services provider. With nearly 30 years of experience in IT, cybersecurity, and consulting, he now brings that proven track record to organizations seeking senior-level guidance across technology, risk, and operations.
Greg has led dozens of large-scale global transformation initiatives, including a $650M enterprise technology modernization program for Procter & Gamble, aligning complex vendor ecosystems, strengthening operational performance, and delivering measurable cost savings. He has also directed multiple global technology programs exceeding $50M, focused on standardizing delivery, improving efficiency, and enabling scalable growth.
His experience spans enterprise and SMB environments, with deep expertise in highly regulated industries such as pharmaceuticals, life sciences, healthcare, senior living, and financial services. He specializes in security-first architecture, modern infrastructure design, and aligning IT strategy with compliance and business objectives.
Known for a pragmatic, no-nonsense approach, Greg brings his decades of experience and wisdom to focus on bringing clarity, structure, and execution to complex technology challenges, helping organizations reduce risk and build secure, scalable foundations for growth.
Dave Curley
Senior Strategic Consultant
Dave Curley is a senior strategic consultant and IT sales leader whose perspective was built inside real technology sales environments, where vague promises and lookalike MSP messaging can become very expensive problems for buyers.
His background combines executive leadership with deep experience managing IT sales teams and shaping MSP growth strategy. He has guided revenue teams through complex technology services conversations, giving him a practical view into how providers frame their value and how buyers can get pulled into polished sales theater. That experience shaped one of his core beliefs: the strongest technology decisions rarely start with a vendor pitch. They start with better questions.
At Lithan Advisory Group, Dave helps small and mid-sized businesses make smarter technology decisions before they commit to expensive outsourced IT relationships. He brings the perspective of someone who has sold complex IT services and managed client-facing teams responsible for turning trust into long-term revenue. He has also seen what happens when a business signs the wrong agreement with the wrong provider. Spoiler: it rarely gets cheaper from there.
Dave helps leadership teams pressure-test provider recommendations and define what technology must accomplish for the business before a long-term IT commitment is made. His work gives clients the clarity to challenge weak assumptions early, before the contract is signed and the switching costs start doing their quiet damage. In a market full of confident pitches and interchangeable service menus, Dave gives clients a sharper understanding of what deserves attention and what should be challenged before making a major technology commitment.